News
Heise LED Ships Expandable Wheel Rings with Patent-Pending Design
Jun 8, 2023
Holly Hill, Fla. – Heise LED Lighting Systems® by Metra Electronics® is now shipping expandable wheel rings that debuted at the SEMA show in November. They are available in RGB, RGBW, and Chasing options and feature a revolutionary patent-pending design that makes it easy to add brilliant LED lighting to the wheels of any vehicle. These wheel rings are a game-changer for automotive lighting installers because they offer the ability to increase or decrease the diameter of the rings, making it easier to cater to more customers while keeping less inventory in stock. There are two kits available for each LED lighting option with wheel rings that expand from either 11" to 14" or 15" to 18" in size.
New Heise Connect App Goes Live for Smart Devices
Mar 20, 2023
Holly Hill, Fla. – Heise LED® by Metra Electronics® has designed an all-new Heise Connect app that is now available for download on smartphones and tablets. The app allows users to remotely control Heise LED automotive lighting accessories from the palm of their hand. This app works cohesively with all Heise LED lighting, which will now be known as the Heise Connect Universe (HCU) of products. An intuitive user interface automatically connects via Bluetooth® and detects the type of control box connected to the app; RGB, RGBW, or Chasing. Groups of all products can be used and controlled within the same mobile app, including three new Heise Connect controllers that debuted at SEMA: the HE-RGB-CB, HE-RGBW-CB, and HE-CHASE-CB.
Metra Electronics® Serializes Key Products to Improve Supply Chain and Retail Price Monitoring
Jan 18, 2023
Holly Hill, Fla. – Metra Electronics® is excited to announce the launch of a serialization program for some of the manufacturer's most popular product lines. Individual batches of products will be tracked using a unique serialization process, allowing better supply chain control. The company is now serializing its popular Heise Pro Series replacement LED bulbs and will expand this process to include additional products in the near future. This is an effort to enforce the minimum advertised price (MAP) - the lowest price designated by Metra allowed to be publicly displayed for a product on sale by all distribution channels.
Metra Electronics® to Host Training Sessions at KnowledgeFest™ in Las Vegas, NV
Jan 17, 2023
Holly Hill, Fla. – Metra Electronics® is heading to Las Vegas, Nevada to host new training sessions at KnowledgeFest™ and showcase their latest aftermarket installation products. At the booth will also be a Ford F-150 Lightning, built by Professional Car Audio of Visalia, CA, and customized with Metra products. Metra’s training sessions will cover new products launched at The 2022 SEMA Show. This includes new Shuriken Lithium Series batteries, dash kits, Axxess® integration products and DSPs, lighting and audio upgrades for Harley-Davidson® and Can-AM Ryker, aftermarket accessories that fit Jeep® and Bronco, and more. Metra is proud to once again support the industry by providing in-depth training sessions for installers at the event, hosted February 3-5. Training sessions include:
See New UTV and Golf Cart LEDs from Metra PowerSports® at SEMA
Oct 28, 2022
Holly Hill, Fla. – Metra PowerSports® by Metra Electronics® will showcase a new Chasing LED Underglow Lighting Kit and a 3ft Chasing LED Whip Light designed to add brilliant lighting to UTVs and golf carts at SEMA 2022. These products install easily to provide fast and durable lighting solutions. They work with the Heise Connect Chasing Controller to allow users to control their LEDs from the palm of their hand when paired with the Heise Connect smartphone app.
Saddle Tramp® Debuts Lighting and Audio Products at SEMA
Oct 27, 2022
Holly Hill, Fla. – Saddle Tramp® by Metra Electronics® is introducing new products designed to fit select Harley-Davidson®, Indian, and Can-AM Rykers at the 2022 SEMA Show. The manufacturer has designed new accent lighting, driving lights, audio accessories, and a lithium-ion (Li-ion) battery from Shuriken's new Lithium Series. New products launching at SEMA will include:
Metra Electronics® Showcases New Products for Jeep® at SEMA
Oct 26, 2022
Holly Hill, Fla. – Metra PowerSports® by Metra Electronics® is introducing new lighting and aftermarket accessories designed to fit select Jeep® Gladiator and Wrangler models at the 2022 SEMA Show. Metra's Jeep® Accessories product line has expanded to offer new Chasing LED Headlights, Smoked Turn Signal Lights, a Fender Light Harness, Smoked Taillights, an Overhead Soundbar Adapter, an Under Seat Amp Rack, and a Fuse Holder Bracket. These new accessories are designed for popular Jeep models and for those who want to make their vehicle unique while remaining durable enough to stand up to off-roading wear and tear. New products launching at SEMA will include:
Heise LED Introduces New Lighting at SEMA 2022
Oct 25, 2022
Holly Hill, Fla. – Heise LED Lighting Systems® by Metra Electronics® is bringing an assortment of new RGB, RGBW, and Chasing LED vehicle lighting to SEMA 2022. On display will be innovative Expandable Wheel Rings, newly designed Cube Lights, Sequential Tailgate Bars, Wide Angle Rock Lights, a 5-Meter Chasing LED Strip Light Kit, and more. These products will be showcased November 1st-4th at the Las Vegas Convention Center and feature:
Heise LED Debuts Lighting Control Solutions at SEMA 2022
Oct 24, 2022
Holly Hill, Fla. – Heise LED® by Metra Electronics® is excited to present three new Heise Connect controllers for their popular RGB, RGBW, and Chasing automotive lighting products that pair with an all-new, free downloadable app that will soon be available for smartphones and tablets. These new products will be on display at Metra's two booths at the 2022 SEMA Show, November 1st-4th at the Las Vegas Convention Center. These new solutions make it easy to customize and control LEDs and work with all pre-existing Heise LED lighting products. Metra's main booth, #11139, will be located in the North Hall, and its off-roading and powersports products will be on display at booth #60031 in the West Hall.
Metra Electronics® Launches New Products for Ford Bronco at SEMA
Oct 19, 2022
Holly Hill, Fla. – Metra Electronics® is introducing new products designed to fit select Ford Broncos at the 2022 SEMA Show. The manufacturer has launched its collection of Bronco accessories by adding Lighting Brackets with features such as a corrosion-resistant black powder-coated finish and plastic covers that conceal the mounting hardware. Metra will also showcase new aftermarket audio accessories such as a Dash-Mount Tweeter Plate, Speaker Harnesses, and a Kick Panel Speaker Adapter Plate. In addition, they will introduce patent-pending Rear Speaker Pods that allow installers to easily upgrade the 4" factory rear pods to considerably larger 6.5” or 6.75” speakers.
Metra Electronics® to Unveil Over 100 Products at SEMA 2022
Oct 4, 2022
Holly Hill, Fla. – Metra Electronics® announces that it will have two booths at the 2022 SEMA Show, November 1st-4th at the Las Vegas Convention Center; booth #11139 in the North Hall and its off-roading and powersports products on display at booth #60031 in the West Hall. Metra has supported SEMA throughout its virtual events and other safety protocols because the trade show is so vital to 12 volt and other industries. This year will mark a return to pre-pandemic attendance for the SEMA show, and the manufacturer is looking forward to welcoming a larger number of 12 volt enthusiasts to their booths than they've seen in the past two years.
Metra Electronics® to Host Manufacturer Training Sessions at KnowledgeFest™ in Dallas, TX
Aug 1, 2022
Holly Hill, Fla. – Metra Electronics® is heading to Dallas, TX to host training sessions at KnowledgeFest™ and showcase their latest aftermarket installation products. At the booth will also be a Ford® Bronco, outfitted with products by Metra’s Heise LED and Axxess brands. Metra’s training sessions will cover products launched at The 2021 SEMA Show. This includes the latest Axxess® integration products and DSPs, Saddle Tramp® lighting and audio upgrades that fit Harley-Davidson®, aftermarket accessories that fit Jeep® Wrangler and Gladiator, and new vehicle lighting solutions from Heise®.
Heise® Ships New Chasing Headlight and Fog Light Kits
Jul 18, 2022
Holly Hill, Fla. – Heise LED Lighting Systems® by Metra Electronics® has added to their RGB Chasing LED product lineup. Now shipping is a Chasing Halo LED 7" Headlights and 4" Fog Lights Kit with Pro Controller and a Chasing Blade Halo RGB LED 7" Projector Headlights and 4" Fog Lights Kit with Pro Controller. These new lighting products fit Jeep® Wrangler JK & JL models 2007-Up* and Jeep® Gladiator JT models 2020-Up*, and are designed to provide dramatic, colorful lighting with minimal installation time.
Metra Electronics® to Host Manufacturer Training Sessions at KnowledgeFest™ in Orlando, FL
May 16, 2022
Holly Hill, Fla. – Metra Electronics® is heading to Orlando, FL to host new training sessions at KnowledgeFest™ and showcase their latest aftermarket installation products. At the booth will also be a 2001 Honda S2000 built by Ata Ehdaivand from Absolute Electronix in Derwood, MD, customized with Metra products. Metra’s training sessions will cover new products launched at The 2021 SEMA Show. This includes new Axxess® integration products and DSPs, Saddle Tramp® lighting and audio upgrades that fit Harley-Davidson®, aftermarket accessories that fit Jeep® Wrangler and Gladiator, and new vehicle lighting solutions from Heise®. As a Diamond Ultra sponsor, Metra is proud to support the industry by providing in-depth training sessions for installers at the event, hosted June 10-12.
Metra Electronics® Ships New Amp Installation Kits for Jeep®
Apr 25, 2022
Holly Hill, Fla. – Metra Electronics® has added to their lineup of Jeep® accessories. Now shipping are two new vehicle-specific amplifier installation kits designed to fit the 2018-Up Jeep® Wrangler JL and the 2020-Up Gladiator JT models with aftermarket radios. These kits include the installation accessories needed to install aftermarket amplifiers and subwoofers with ease. Both of these kits feature T-Spec® fuse blocks and V10 fully tinned power cables that are built to withstand the harsh environments that Jeep® drivers tend to explore. These all-in-one packages are designed to minimize installation time while providing aesthetically-pleasing audio system upgrades.
Heise® Ships New RGB and RGBW Lighting Products
Apr 18, 2022
Holly Hill, Fla. – Heise LED Lighting Systems® by Metra Electronics® has added to their RGB and RGBW LED product lineup. Now shipping is a universal RGBW LED Underglow Lighting Kit, RGBW Bulk Wire, and RGB Bulk Wire. These products are designed to be compatible with other Heise® RGB and RGBW products. They offer colorful, durable RGB and RGBW lighting solutions with less installation time and labor.
Heise® Now Shipping New RGB Chasing Lights Products
Mar 30, 2022
Holly Hill, Fla. – Heise LED Lighting Systems® by Metra Electronics® has added to their RGB Chasing LED product lineup. Now shipping is an RGB Chasing LED Underglow Lighting Kit with Pro Controller, 4 RGB Chasing LED Rock Light Kit with Pro Controller (12W), 8 RGB Chasing LED Rock Light Kit with Pro Controller (24W), and a Pro Controller that can now be purchased separately. These products are designed to provide dramatic, colorful lighting with minimal installation time.
Metra Electronics® to Host New Manufacturer Training Sessions at KnowledgeFest™ in Indianapolis, IN
Mar 22, 2022
Holly Hill, Fla. – Metra Electronics® is heading to Indianapolis, IN to host new training sessions at KnowledgeFest™ and showcase their latest aftermarket installation products. At the booth will also be a 2017 Jeep Wrangler, provided by Car Stereo One, customized with Metra products. Metra’s training sessions will cover new products launched at The SEMA Show. This includes new Axxess® integration products and DSPs, Saddle Tramp® lighting and audio upgrades that fit Harley-Davidson®, aftermarket accessories that fit Jeep® Wrangler and Gladiator, and new vehicle lighting solutions from Heise®. As a Diamond Ultra sponsor, Metra is proud to support the industry by providing in-depth training sessions for installers at the event, hosted April 1-3.
Metra Electronics® to Present Lighting Training Session at the 2022 MasterTech Expo
Feb 25, 2022
Holly Hill, Fla. – Metra Electronics® is heading to the 2022 MasterTech Expo in Mesa, AZ, from March 6th to 9th and will present a training session about aftermarket lighting. The training, “New Vehicle Lighting Trends with Heise,” will cover a wide range of lighting solutions that 12volt installers can sell to meet the latest trends in automotive lighting. Attendees will learn about the new and improved Heise lightbars and cube lights, projector series LED bulbs, new wheel lights, RGB and RGBW underglow kits, and the popular third brake light designed for the new 2021 Ford Bronco. It includes valuable tips for selling and installing these new LED lighting solutions from Heise.
Metra Electronics® to Present Lighting Training Session at the 2022 MasterTech Expo
Feb 25, 2022
Holly Hill, Fla. – Metra Electronics® is heading to the 2022 MasterTech Expo in Mesa, AZ, from March 6th to 9th and will present a training session about aftermarket lighting. The training, “New Vehicle Lighting Trends with Heise,” will cover a wide range of lighting solutions that 12volt installers can sell to meet the latest trends in automotive lighting. Attendees will learn about the new and improved Heise lightbars and cube lights, projector series LED bulbs, new wheel lights, RGB and RGBW underglow kits, and the popular third brake light designed for the new 2021 Ford Bronco. It includes valuable tips for selling and installing these new LED lighting solutions from Heise.
Heise® Now Shipping New LED Wheel Lights
Jan 25, 2022
Holly Hill, Fla. – Heise LED Lighting Systems® by Metra Electronics® is now shipping three new sets of LED wheel lights, available in 14-inch, 15.5-inch, and 17-inch sizes, for RGB, RGBW, and RGB chasing light options. These wheel rings have sturdy metal frames that are constructed from anodized aluminum and lined on two sides with IP68 rated LEDs to produce a brighter glow. The light ring sets include stainless steel hardware, harnesses, and have water-resistant connectors for a long-lasting installation. The lights mount to the OE disc brake shield and have thread locking adhesive included for a worry-free install.